Marketing Research: Articles, Reports and Case Studies



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Email Marketing: How the New York Public Library translated successful in-person interactions for digital channels

July 8, 2015



MarketingSherpa Weekly Book Giveaway: Got Social Mediology? by Jay Izso

Deadline: July 26, 2015

 







Content Marketing: Dynamic content recommendations increase time on site Technology Website 70%

July 16, 2015 -- Learn how one company used data points such as social media trends to dynamically serve its website visitors relevant content.

Read More >



Email Marketing: Edmunds.com integrates video into email sends for a 34% increase in clickthrough rate



July 15, 2015 -- Discover how one company integrated video and optimized across multiple devices to increase clickthrough rates and provide more relevant content to customers.

Read More >



B2B Marketing: Tracked advertising rebuild decreases overall online spending by 60% without affecting sales

July 15, 2015 --Learn how one company's tracked advertising rebuild decreased its online Technology Website spending by 60% without affecting sales.

Read More >

 

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